What does it take to build a sunless tan empire from the ground up? Entrepreneur Kelly Ann Callaghan spills the tea on how she turned her side-hustle into a half-a-million-dollar business in one of the most fastest-growing niches in beauty. Join her as she shares her best practices for surviving this cutthroat industry, everything from securing the bag to silencing the haters.
Episodes
Tuesday Sep 16, 2025
Tuesday Sep 16, 2025
In this episode of Beauty Business Babes, Kelly Callaghan dives deep into Black Friday business strategies for beauty professionals, offering a comprehensive guide to turning the shopping holiday into a profitable and strategic business opportunity.
By the end of this episode, you will learn about:
- The need for early planning to avoid last-minute stress.
- Crafting irresistible offers using bundles and discounts.
- Leveraging multi-channel marketing (emails, texts, social media) for sales.
- Creating urgency with VIP access and limited-time offers.
- Using Black Friday as a launch pad for future growth and retention.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
No comments yet. Be the first to say something!