
What does it take to build a sunless tan empire from the ground up? Entrepreneur Kelly Ann Callaghan spills the tea on how she turned her side-hustle into a half-a-million-dollar business in one of the most fastest-growing niches in beauty. Join her as she shares her best practices for surviving this cutthroat industry, everything from securing the bag to silencing the haters.
Episodes

Oct 7, 2025
Oct 7, 2025
42 min
In this episode of Beauty Business Babes, Anna Hollowell chats with Danielle Webb, owner of Glow Getter Airbrush Tans in Edmond, Oklahoma, about her journey from cruise ship performer to successful spray tan business owner and influencer.
The episode explores Danielle's unique perspective on building a personal brand, creating social media content, and navigating influencer marketing from both the business owner's and influencer's standpoint.
By the end of this episode, you will learn about:
- How to build an authentic personal brand on social media
- Strategies for consistent content creation on Instagram and TikTok
- Tips for local businesses to collaborate with micro-influencers
- The importance of separating personal and professional social media accounts
- Practical approaches to influencer marketing for small businesses
To connect with Danielle Webb, check her out on Instagram at
https://www.instagram.com/danielledoesitxo/
and https://www.instagram.com/glowgetterairbrushtans/
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Sep 30, 2025
Sep 30, 2025
10 min
In this episode of Beauty Business Babes, Kelly Callahan shares her powerful insights on the transformative potential of attending business events in the beauty industry. Drawing from her personal experiences, she breaks down the myths and fears surrounding professional events and offers an inspiring perspective on personal and professional growth.
By the end of this episode, you will learn about:
- The hidden value of professional events beyond just networking
- How to overcome social anxiety and fear of attending events alone
- Why viewing event attendance as an investment can transform your business
- The importance of courage in building professional confidence
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Sep 23, 2025
Sep 23, 2025
43 min
In this episode of Beauty Business Babes, Anna Hollowell sits down with Janessa Laureano, owner of Lolo Tan Toronto, to dive deep into the world of entrepreneurship, personal growth, and the beauty industry.
By the end of this episode, you will learn about:
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The difference between being an entrepreneur and a business owner
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Janessa's unique entrepreneurial journey from fitness retreats to spray tanning
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The importance of self-awareness and mindset in business success
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Strategies for delegating and scaling your business
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How to leverage tools like AI to work smarter, not harder
To connect with Janessa Laureano, check her out on Instagram at
https://www.instagram.com/lolotantoronto/
and https://www.instagram.com/janessalaureanoo/
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Sep 16, 2025
Sep 16, 2025
15 min
In this episode of Beauty Business Babes, Kelly Callaghan dives deep into Black Friday business strategies for beauty professionals, offering a comprehensive guide to turning the shopping holiday into a profitable and strategic business opportunity.
By the end of this episode, you will learn about:
- The need for early planning to avoid last-minute stress.
- Crafting irresistible offers using bundles and discounts.
- Leveraging multi-channel marketing (emails, texts, social media) for sales.
- Creating urgency with VIP access and limited-time offers.
- Using Black Friday as a launch pad for future growth and retention.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Sep 9, 2025
Sep 9, 2025
47 min
In this episode of Beauty Business Babes, Anna Hollowell interviews Randi Milroy, owner of Oak City Sunless, a highly successful mobile spray tanning business in Raleigh, North Carolina.
Randi shares her inspiring journey from a casual tanning enthusiast to a thriving mobile spray tanning entrepreneur who now manages a team of 10 technicians and serves 100-225 clients weekly.
By the end of this episode, you will learn about:
- Mobile Business Strategy
- Team Building and Management
- Business Growth Techniques
- Operational Efficiency
- Pricing and Value Proposition
To connect with Randi Milroy, check her out on Instagram
https://www.instagram.com/oakcitysunless/
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes and on Instagram at www.instagram.com/iam_kellyann.
Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Sep 2, 2025
Sep 2, 2025
11 min
In this episode of Beauty Business Babes, Kelly Callaghan shares her strategies for thriving during slow seasons in the beauty industry. By the end of this episode, you will learn about:
- Seeing slow seasons as opportunities for growth
- Boosting cash flow with promotions, memberships, and retail sales
- Staying visible online with consistent content
- Attracting clients through cross-promotion and events
- Updating services and improving business systems
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Aug 26, 2025
Aug 26, 2025
35 min
In this episode of the Beauty Business Babes podcast, co-host Anna Hollowell interviews Valentina Forero, owner of Bronze Beauty Bar. Valentina shares her journey of starting over in a new city, building a successful spray tan business from scratch, leveraging social media for client growth, balancing motherhood and entrepreneurship, and setting boundaries for sustainable business growth.
By the end of this episode, you will learn about:
1. How to Build a Client Base from Scratch
2. Effective Social Media Tactics
3. Overcoming Rejection and Building Resilience
4. Balancing Motherhood and Business
5. Setting Boundaries and Avoiding Burnout
To connect with Valentina Forero, check her out on Instagram https://www.instagram.com/bronzebeautybarr/
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Aug 19, 2025
Aug 19, 2025
18 min
In this episode of Beauty Business Babes, Kelly Callaghan discusses overcoming fear, embracing imperfection, and building resilience as a beauty business professional.
By the end of this episode, you will learn about:
- Taking action despite fear and valuing imperfection.
- Practicing consistently to improve skills like video and public speaking.
- Viewing failures as valuable learning experiences.
- Embracing discomfort for personal growth.
- Using resilience to overcome mindset barriers and achieve goals.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Aug 14, 2025
Aug 14, 2025
51 min
In this episode of Beauty Business Babes, Kelly Callaghan and Anna Hollowell dive into engaging discussions on Facebook Live, addressing questions from their vibrant community. They share their expertise and personal experiences in the beauty industry while offering valuable insights for both new and seasoned professionals.
By the end of this episode, you will learn about:
1. Mindset mastery to overcome barriers and unlock your potential
2. The importance of building community and connections in the beauty industry
3. Creative growth through expanding your services to meet client needs
4. Effective marketing strategies for promoting your business
5. Navigating challenges and turning setbacks into opportunities for growth
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!

Aug 4, 2025
Aug 4, 2025
37 min
In this episode of the Beauty Business Babes podcast, host Kelly Callaghan discusses balancing personal struggles with running a beauty business. She shares her experiences and the importance of self-care during tough times.
By the end of this episode, you will learn about:
1. Recognizing the impact of personal challenges on your business.
2. Effective self-care strategies to manage stress.
3. The value of honesty and openness about struggles.
4. Balancing parenting and business responsibilities.
5. Turning difficult moments into opportunities for growth.
To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan.
And of course, don’t forget to join us next time for another episode of Beauty Business Babes!
